Rise Above And Reunite

TDK Consulting provides political advisement, consultation, and strategy to political campaigns and political leaders on both sides of the aisle.

At a time when our nation is fractured and divided, we need political leaders and legislation that rise above the fray and provide solutions to the real problems that face Americans.  TDK Consulting works with politicians and campaigns that are committed to bringing us together instead of tearing us apart.

We help candidates get elected by focusing on four key concepts:

PURPOSE:  Candidates who connect to a deeper purpose also connect with voters.  We help candidates explore and define their purpose and their vision so they can tell a compelling story that motivates others to join their cause and vote for them.

DATA: We use data to drive the message and the vision.  We help candidates and campaigns solve meaningful problems in meaningful ways.  We also use data to help create a powerful brand and craft a powerful message that resonates with the target audience.

STORY TELLING: The fact is that while data are useful in determining strategies and developing solutions, facts, and logic seldom sway others to act or vote.  True motivation is driven by emotions.  We help create stories that include important data and connect with the emotions that drive us to act and to vote.

INTEGRITY:  We will not craft unethical and untrue stories.  The truth matters and if the truth does not support the story or the approach, we are not the right consultancy for you or your campaign.

TDK Consulting is the brainchild of Dr. Tom Kalous.  Dr. Kalous has a Ph.D. in Psychology and has been a consultant to several Federal and State Agencies for almost 30 years.  He has been a faculty member for the National Conservation Leadership Institute and has owned and operated several small businesses.

Over the past few years, Dr. Kalous has become increasingly interested in how to bring our country together and has been working with several political office holders and candidates to create more dialog and reduce hostilities between people with differing points of view.

Dr. Kalous and TDK Consulting are currently working for a major-party gubernatorial campaign in a large Western state.